PANEL DESCRIPTION:
Join Business of Creating in partnership with Second Home for a dynamic interactive panel and Q&A with seasoned entertainment professionals to discuss how to create Experiential events and make your film and TV projects stand out from the crowd.
Topics will include:What is an “Experiential” event?
Marketing Ecosystem (e.g. Digital, Print) and where Experiential fits into it.
How to promote your Film/TV series using Experiential events.
What makes IRL Events a success? Vs. virtual Experiential Events?
What are the pros/cons and pitfalls to consider?
MODERATOR:
Jennifer Mangan-Writer/Producer, Beautiful Day Productions
PANELISTS:
Alyssa Bahadurian - VP, Events and Experiences MGM Studios
Jay Rinsky - Founder and Chief Creative Director, Little Cinema/Little Cinema Digital
Michael Fisk - Studio Marketing Exec. and Owner of InterMark Strategy & Consulting
DATE: Wednesday 11 January 2023
TIME: 6:00 PM PST (note the earlier start time!)
LOCATION: Second Home
1370 N. St. Andrews Place
Los Angeles, CA 90028
PARKING: At your discretion—street parking (read signs), Second Home ($15), or Target (check rates).
COST: A donation is greatly appreciated and helps to reduce our costs, enabling us to continue producing top-quality events open to all.